Production Design — Shapes

Whether you go back to the Greek philosophical idea of inherent shapes, or something more modern, shapes are pregnant with psychological implications, all of which we import to them over a lifetime of culture, media, religion, philosophy and science.

Superman’s “S” or McDonald’s Gold Arches or the Christian cross—all of these convey meaning and expectation.

In modern parlance, shape equals icon, symbolic shorthand that can empower you to convey simple and complex truths, opinions or impressions with a silent visual aid.

Watch some of your best films and you will find silent symbols in the background imparting the director’s opinion in the code of shapes.


~ by David Jetre on February 14, 2010.

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